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New home sales retreat in July as affordability pressures persist

Aug 26, 2026

Sales of newly built homes dropped sharply in July as elevated borrowing costs continued to weigh on buyers, the latest Census data shows.

US home prices grow 2.1%, slowest pace in a decade

Aug 26, 2026

Home prices rose 2.1 percent nationwide in the second quarter of 2026, the slowest annual pace in years, while four states posted declines, according to the Federal Housing Finance Agency.

Who are the most highly motivated sellers in today’s buyers’ markets? 

Aug 26, 2026

Many sellers are motivated by factors of timing and logistics when listing their home, Bernice Ross writes. Here's how to help them find success in today's market.

Why more real estate agents are rethinking how they market listings 

Aug 25, 2026

REMAX Marketing StudioSM is a centralized platform leveraging tools like Canva to optimize listing exposure.

He went from $15M to $40M in 2 years. Here’s the system behind it

Aug 25, 2026

On this episode, Greg Roeder unpacks the system that helped him grow from $15 million in solo sales volume in 2023 to $40 million in 2025.

What do agents need to know about finding a niche?

Aug 25, 2026

Homing in on the right market segment is key to keeping your pipeline full. In this week's column, America Foy helps you navigate niches.

Zillow just placed its bet on Pinterest. Should you?

Aug 25, 2026

Housing-intent data, holiday timing and search trends all suggest Pinterest deserves a real spot in your marketing strategy — and Zillow's new partnership with the platform is the clearest signal yet.

It turns out AI is really bad at answering ‘Who’s the best agent?’

Aug 25, 2026

New research finds most top-producing agents never show up in AI search results — and the ones who do usually wrote their own "best agent" page.

Brokerage support for ARA might hurt NAR more than it helps its competitor: Survey analysis

Aug 25, 2026

A recent survey examines agent-leadership dynamics when their brokerage aligns with a competitor to the National Association of Realtors.

Zillow, Redfin, FTC reach resolution, but accounts vary

Aug 25, 2026

Zillow and Redfin reached a resolution with the FTC just before their antitrust case was set to go to trial. The rental listings syndication partnership continues, but Zillow and the FTC give different accounts of what the order changes.

Elevating professional standards in private spaces

Aug 25, 2026

Every time you cross a threshold, you are stepping into a client’s sanctuary, broker Kathy Mehringer writes. Treat the home as you would if the owner were present.

Better board says ousted founder should have ‘no continuing operating role’

Aug 25, 2026

Better is further fortifying itself against former CEO Vishal Garg, saying that he should have “no continuing operating role” at the company.